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| General Tequila Discussions Anything and everything Tequila |
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October 22nd, 2007, 12:19 PM
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Happy Tequila
Anybody ever tried Happy Tequila? Or any of the other "Happy" products? It says "made from 100% blue agave" so I would assume it is a mixto. It is not currently listed in the CRT database.
Interesting marketing campaign... http://www.drinkhappy.com/main.htm 
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October 22nd, 2007, 12:35 PM
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Re: Happy Tequila
In a market where everyone is trying to "out-premium" the other premium brands, it seems counter-productive to introduce a tequila with a big smiley face on the bottle. And isn't it better to do one product well than a bunch of products half-assed? They make Vodka, Tequila, Rum, and Gin? Geez!
I honestly don't even know if I would try this if I saw it available at El Carmen by the shot.
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October 22nd, 2007, 05:04 PM
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Re: Happy Tequila
this makes Sauza look top-shelf
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100% Cacti
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