Jose Cuervo Unveils 2011 Reserva de la Familia Design

Submitted by     August 15, 2011     6356   1

Jose Cuervo Reserva de la Familia TequilaIn an ongoing demonstration of its commitment to the 10 generation-strong company and family motto – ancestry, prestige and tradition – Jose Cuervo, the world’s leading Tequila company, unveiled the 2011 edition of Reserva de la Familia. The 16th installment of the limited-edition handcrafted wooden box collection is adorned with the artistic styling of celebrated tattoo artist Jerónimo López Ramírez, known in the tattoo community as “Dr. Lakra.”

Reserva de la Familia is an award-winning Extra Añejo (aged) Tequila made from hand-selected, 100% pure blue agave grown in the Cuervo estate’s richest volcanic soils, just outside the town of Tequila. Reserva de la Familia, a crown jewel of the Cuervo portfolio, is considered to be a collectable masterpiece by spirit connoisseurs around the world for both its superior taste and uniquely designed packaging. Each year since 1995, the Cuervo family has selected a renowned Mexican artist to paint the new handcrafted wooden box for its ultra-premium vintage Tequila – part of its continuing support for promising Mexican artists and local culture.


Tequila Don Julio Produces World's First Clear Anejo

Submitted by     August 10, 2011     10096   2


Tequila Don Julio 70 Anejo Claro ~ Tequila.netTequila Don Julio® 70 Añejo Claro is a truly unique product that redefines the Añejo tequila category by embodying the rich, complex flavor of a traditional Añejo in a liquid that is filtered to become a clear spirit. This extraordinary tequila represents another evolution in the tequila category and marks the world’s first clear Añejo, pioneered by Tequila Don Julio.

The luxury tequila of choice in Mexico, Tequila Don Julio uses only the highest-caliber, fully matured and ripened blue agave hand-selected from the rich, clay soils of the Los Altos region in Jalisco.

Tequila Don Julio 70 originated from Master Distiller Enrique de Colsa’s special reserve and is being launched in honor of the 70th anniversary of the year Don Julio González began perfecting the art of tequila making. To create this unique masterpiece tequila, Tequila Don Julio hand selects the finest blue agave plants at the peak of their maturity. The agave is then hand harvested and twice distilled at La Primavera, the distillery founded by Don Julio González. Tequila Don Julio 70 is aged to perfection in reclaimed American white oak barrels for 18 months, then carefully filtered for extra smoothness and its unique clarity.


Sauza Tequila Introduces Sauza Blue, 100% Pure Agave Tequila

Submitted by     April 18, 2011     14038   0

New Launch Completes Brand Portfolio with 100% Fresh, Blue Agave Tequila

Sauza® Tequila, a member of the Beam Global Spirits & Wine family, announced the addition of Sauza® Blue to its portfolio, marking the Sauza brand’s first entry into 100% agave tequila.

Available in both Silver and Reposado, Sauza Blue Tequila features the same crisp, fresh agave flavors that consumers have come to expect from Sauza Tequila, now made from 100% blue agave. Both marques offer their own unique flavor profiles, with Sauza Blue Silver containing a sweet agave and peppery flavor combined with hints of honeysuckle, and Sauza Blue Reposado blending the taste of cooked agave with well-defined wood notes.


Ed Hardy Tequila Silver Makes its Sterling Debut

Submitted by     December 03, 2010     9636   0

Though many fashionable products bear the Ed Hardy name, the tequila named for the legendary tattoo artist actually adheres to his commitment to detail and quality. - In the last decade, French designer and entrepreneur Christian Audigier transformed an underground body art legend into a beloved American icon, celebrity cult figure and household name. The distinctive style of Don Ed Hardy, Godfather of the Modern Tattoo, is now celebrated on everything from sportswear to sport drinks.

While everything iconic and widely embraced by Hollywood celebrities runs a risk of becoming too ubiquitous, and other spirits do bear Ed Hardy’s name and artwork, Elements Spirits, Inc. and parent company Worldwide Beverage Imports are proud to release Ed Hardy® Silver Tequila—made with the same attention to detail the artist put into every tattoo during his heyday in the 1940s and 50s.


Entrepreneurs and Industry Professionals Build Tequila Avion

Submitted by     June 16, 2010     12797   0

Renowned Entrepreneurs and Industry Professionals Join Forces to Build Tequila Avion into an Iconic Brand

Defining A New Standard of Quality and Taste in Ultra Premium Tequila

New York, NY – Avion Tequila LLC was formed by a group of entrepreneurs and beverage industry professionals with the sole purpose of creating and developing a tequila that defines a new standard of quality and taste. The announcement was made by Ken Austin, Founder and Chairman of Tequila Avion.

Ken Austin, an integral part of the executive management team at Marquis Jet since 2001, and currently one of the Company’s Executive Vice Chairmen, has had a consuming passion for the beverage industry since early in his business career when he worked in senior management positions at E&J Gallo and The Seagram Beverage Company. Mr. Austin has been a tequila lover for nearly two decades, searching for the ideal tequila, and formed Tequila Avion with Kenny Dichter, Founder, Chairman and CEO of Marquis Jet and Chairman of MGX Lab.