Diddy Hints at Launching New Tequila
Submitted by Tequila.net
December 22, 2011
The entertainment mogul hints at expanding his liquor brand, transitioning away from music.
With the success of his vodka, Ciroc, Sean "Diddy" Combs may expand his liquor empire by launching a new tequila brand.
During an interview with AdWeek, the hip-hop entrepreneur revealed that he has been spending time south of the border doing some research.
"The only other thing I can tell you that I am working on is I have been spending some time in Mexico learning about the art of tequila,” Diddy said. “I’m a huge tequila fan.”
He went on to say there would be huge announcements for his brand in 2012.