This tequila was the big winner at the SF Spirits Competition today. I figured that I had better give it a shot.

Aroma: Nice pleasant agave nose with light citrus fruit and earth.
Initial Taste: Great agave flavor. Citrus and light pepper.
Body: A thick mouth feel for a blanco. Nice overall flavor with hints of grass and lemon along with the nice thick sweetness.
Finish: On the softer side. Light pepper and short linger. However, it's a pleasant finish, not a disappointing one.

Really, I can see this one being a big time crowd pleaser. The flavor is good, it's very smooth and it has all the good characteristics of a blanco...even if they are on the softer side. For $45, it's probably more than I'd want to pay, but if you look around, you can find it in the $30-35 range.

My recommendation is to buy a flight of 50ML bottles for $9.99 (I bought mine at Hi Time) and give them all a shot to see what you like. I'll probably be buying a large bottle.

Tasted out of a Riedel glass. Im sure we are all aware of the hype surrounding this brand. My first reaction to anything hyped is pessimistic. But I went into this with a clear unbiased head. First off, the website is VERY uninformative, focusing more on the merchandising than the product. To sum up, I'd say this tequila is very 'unimposing'. I can see a 'newbie' loving it. But for me, it lacked character and 'umph'. Almost too smooth, maybe even watery? For me, it lived up to the hype ( in my world, the more hype, the weaker the product). Im just saying there are better blancos out there for your buck. Just my opinion, as always.

Aroma: A faint aroma of vegetal and earth.
Initial taste: A slightly 'creamy' entry with a hint of agave.
Body: A light agave body, with hints of grass, and earth.
Finish: Weak. Slight heat. With a slight agave lingering.

Just not memorable. Im glad I got a tasting flight, because I have no desire to go get a bottle.

First tried this in NY when it came out. Was expecting more based on all the press. The initial nose was good along with the initial taste however the finish was not good. Almost a residual detergent taste. The GM came over while I was tasting it and he agreed with me on the finish. Unfortunately for Avion he said he would not be reordering.

Decided to try this since they recently dropped the price by $10. Was pleasantly surprised. Clean and crisp with true agave taste.