Tequila & More Spirits and Cocktails Show - Canada

[MrAgave]

May 4-5, 2012
Metro Toronto Convention Centre
Trade show: May 4, 2pm-4pm
Public show: May 4-5, 4pm-10pm

Tequila and More Spirits and Cocktails Show returns to Toronto for the third time, to kick-start summer at the Metro Toronto Convention Centre on May 4-5, 2012. Canada’s largest Tequila Tasting event will offer thousands of visitors Mexico’s top Tequilas, Mezcales, Sotol, Mexican beer. There will also be authentic Latin food, an opportunity to be educated about Mexican culture, and travel destinations.

Junior Merino, the Liquid Chef, will be doing his magic mixology presentation with agave spirits on May 4th during the trade and the public shows. Junior Merino is proclaimed the best mixologist on the planet by various publications and is the founder of the fusion of the kitchen and the bar. He has revolutionized the mixology industry with his innovative concepts and unique philosophy. Between his commercial ventures, his partnerships with global corporations, top spirit brands and restaurants around the world, his public appearances and teachings; and his unsolicited press, Junior’s name and brand – The Liquid Chef,Inc. – have been seen by over 66 million people worldwide, making Junior's brand the most recognized in its field.

Tequila and More Show

[Tequila Jay]

I was at the Calgary event last fall, and I was hoping for a lot more. We had a great time at the wine tasting, and the private tequila tasting, but the event only had a half dozen tequila's to sample. There is wine, rum, and food for the Latin fest, so don't think that it's a tequila only evening.
There seems to be a hard time finding distributors in Canada that want to bring tequila to the market.

[MrAgave]

I'm not exactly sure how the system works in Canada, but I've heard a few Tequila brand stories and how they keep having to submit samples to this Canadian liquor board / commission, but then if they are not approved by the board they can't distribute their product. It sounds like the real question is why the liquor board is allowing so few Tequilas into Canada, and who decides which products are worthy?